iPhone Duo changes mobile market: Samsung doubles Galaxy Z Fold 8 sales in Europe

Finally this week iPhone Duo goes on saleOne of the most anticipated releases in recent years Not in vain, it is the first folding mobile appleDevices that will shape the company’s future path.

However, that doesn’t mean their rivals are cowering. In fact, this launch could be what the folding sector needed to stop being a small niche and conquer the general market.

We have proof of this. Samsung announced that sales of its latest folding phones, the Galaxy Z Fold 8 and Galaxy Z Fold 8 Ultra, have increased 45% Compared to the same period last year with the Galaxy Z Fold 7.

Samsung’s own English department shared a very interesting piece of information: Google searches for the new foldable increased 260% In September, an incredible arrived 460% During the week of September 6 to 12.

Take that into account iPhone Duo Presented on September 9, the reason for this increase in interest in folding phones is obvious: many people are realizing for the first time that this format may be what they need.

This reflects the great role Apple still has in the market. For many consumers, something doesn’t exist until Apple reveals it, and this has happened on several occasions; But far from being a bad thing for competitors, the iPhone Duo case shows they can benefit.

Samsung has been working on flexible screens for almost a decade and More than seven years Introducing foldable devices; For those who read EL ESPAÑOL or are aware of recent developments in the technology sector, this is nothing new.

Samsung Galaxy Fold 8

Samsung Galaxy Fold 8

Alvarez del Vio

London (UK)

But till now, no manufacturer has managed to make folding popular, for some average users who are not aware of the latest releases. In Samsung’s case, each generation of Flip models has been the most successful so far, but always behind the traditional Galaxy S.

Now, Apple has opened the eyes of many people, who have suddenly discovered the possibilities offered by a book-type foldable, with an internal screen as big as a small tablet, ideal for multitasking with multiple apps open at the same time and watching videos and movies anywhere.

And Samsung deserves credit for realizing what was about to happen before Apple made its move. The launch of the Galaxy Z Fold 8 has been a masterstroke, adopting a wider format from its predecessors and similar to the iPhone Duo.

It’s as if Samsung told consumers: “Do you like that? Well I have the same but with Android“; and thanks to its experience in this technology, the Galaxy Z Fold 8 is a more complete product, with better app support and a better understanding of what they are capable of.

Of course, Apple is Apple, and it comes with very interesting new features such as the side button bar that will surely be adapted by other manufacturers. But the important thing is that the folding mobile phone has become a mere curiosity and a product for the masses.

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